CASE STUDY

Beyond colour

Stand out from the crowd

Challenge

In a world where print is often commoditized, how do you stand out from the crowd?

Solution

Be brilliant. REQUEST offers jaw-dropping embellishment effects at a cost-effective price point. REQUEST’s new Xerox Iridesse redefines digital printing with award-winning Color FLX Technology, which layers CMYK with up to two Specialty Dry Inks in one single, incredibly productive pass. Create stunning print effects with cost-effective, fast turnarounds.

Iridesse lets you do more with colour on page using flexible combinations of high-definition specialty dry inks.

“Now we can offer metallics to clients who need a less expensive alternative or a faster turnaround or personalization. It’s a whole new sphere of business.”

DUSHAN CEMOVIC
President, Request

Request Xerox Iridesse Digital Press

Create a rainbow of Iridescent Effects

High Definition Specialty Dry Inks can be layered together or combined with CMYK tints to create stunning spot colours, metallic gradients, photographic enhancements and more – and it’s all done inline, in a single pass, and at rated speed.

UNDERLAYS/OVERLAYS

Choose to add one or two stations and run HD Gold, Silver, or White underlays together with HD Gold, Silver, White, or Clear overlays in a single, precise pass.

Metallic + Clear

xerox iridesse metallic and clear inks
xerox iridesse metallic and clear inks example

CREATE A SPOT SPECIALTY EFFECT

Each of our HD Specialty Dry Inks – Gold, Silver, White, or Clear – can be used on their own to create stunning spot effects that deliver a big visual impact while freeing your clients from time- and cost-intensive offline processes.

Metallic + White

xerox iridesse metallic and white inks
xerox iridesse metallic and white inks example

USE MORE THAN ONE SPOT SPECIALTY EFFECT TOGETHER

Two inline specialty stations and precise colour-to-colour registration means multiple spot effects can be produced quickly and accurately within each job.

Iridescent Hues

xerox iridesse iridescent hues
xerox iridesse iridescent hues example

CREATE ULTIMATE BRILLIANCE WITH IRIDESCENT PALETTES

When you need a vibrant visual, think about the impact a palette of iridescent metallic hues can make. It’s like having a full metallic colour swatch book available to each job, on-demand.